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Shopping cart solution FastCentrik - a remarkable three wins at WPC09 in Louisiana, USA

New Orleans, 15 July 2009, evening - the Microsoft Worldwide Partner Conference award ceremony for Central and Eastern Europe has just begun. NetDirect representatives are hoping to turn at least one nomination out of six into a win. The expectations are high. And the winner is ...FastCentrik.

Three first awards for Czech e-commerce software FastCentrik

Awards for the winners - glass crystals for only a few of the best from 2000 entered solutions.
Awards for the winners - glass crystals awaiting only the best from 2000 entered solutions. 

More than 2000 solutions were considered to become the finalist and later winners for the CEE.
More than 2000 solutions were considered to become the finalist and later winners for the CEE (Central and Eastern Europe) section.

The name "NetDirect" could be heard through the hall. Mr. Jan Svoboda, the company director, is happily collecting the first award. The next category finalists are announced. FastCentrik wins again. When Mr. Svoboda comes to pick up the third price, everyone is already laughing and cheering. "Nice to see you again" the Microsoft representatives greet him as he steps up at the stage. 

Jan Svoboda accepts the first of three awards.
Jan Svoboda accepts the first of three awards. 

Katka Spacilova, NetDirect marketing manager, collects the second award for FastCentrik.
Katka Spacilova, NetDirect marketing manager, collects the second award for FastCentrik. 

Happy winners pose for photographers with the first two prices. One is still on the way.
Happy winners pose for photographers with the first two prices. One is still on the way.

Software-plus-Services development category - despite the strong competition, FastCentrik wins yet again.
Software-plus-Services development category - despite the strong competition, FastCentrik wins yet again. 

FastCentrik stands a big chance to bring home the worldwide award next year.
What else to say? We still have a long way ahead of us. We believe that if we keep up the good work, FastCentrik stands a big chance to bring home the worldwide award next year. 

Allison Watson - Microsoft Corporate Vice President was among the first congratulants.
Allison Watson - Microsoft Corporate Vice President was among the first congratulants that evening. We have admired her fantastic morning speech in front of 9000 people shortly before the appearance of Steve Ballmer earlier that day.

Posing with our friends from Daquas, a top SPLA (Services Provider License Agreement) on the Czech market.
Posing with our friends from Daquas, a top SPLA (
Services Provider License Agreement) on the Czech market, who have won a CEE award last year and have celebrated a worldwide success this year.  

First congratulations

First congratulations are coming from our Czech partners and also from the other WPC participants. Later we receive congratulations from Jane Gilson - the director of Microsoft Czech Republic, wonderful Ameli Misic - Partner Strategy & Program Director, also Microsoft Czech Republic and finally from Allison Watson, the Microsoft Corporate Vice President.

Our winning categories

  • Hosting Solution Partner of the Year
  • Networking Infrastructure Solution Partner of the Year
  • Software-plus-Services Development Partner of the Year

Interview with the director of NetDirect, Mr. Jan Svoboda

Below you can watch the interview with Mr. Jan Svoboda. This interview was also published at DigitalWPC.com.

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Regular export feeds to third-party shopping marketplaces without registration

Third party shopping marketplaces (product comparison and product search websites) such as Google Products are specialized portals which acquire data from internet shops and offer to comfortably and quickly find products throughout all registered shops.

The biggest advantage of the above-mentioned portals is that you can start promoting your store immediately after its start-up, compared to SEO (Search Engine Optimization) which brings results only after a longer period of time.

What do you do if you want your data to be exported into third party shopping marketplaces? You just need to register your shop and let us prepare an application that provides new and fresh data from your shop (so-called data feeds). Thanks to FastCentrik you can send your data to all important product search and comparison websites. These websites generate up to 50 % of income for some shop providers and their significance is increasing fast.

The service described above does not include manual registration or verification of correct data display. It only includes a software module initiation for XML data export.

Creation of shop color schemes in accordance with logo, banner and collage design

The service includes the creation of a color scheme design for the shop that corresponds with the rest of the graphic elements in the header.   

Ukázka návrhu barevného schématu

We also create the color template in the shop administration as a part of our service so that the customer doesn't have to be bothered with it.

Creation of a header collage in printing resolution

This service includes the creation of the shop header also referred to as a collage which combines several graphic components (pictures, photos, text, symbols, etc.).

Collage preview

The collage is composed and delivered to the customer in a standard size suitable for usage in the FastCentrik shopping cart system. Customers also receive the collage in a high resolution for usage in printing materials.  

Creation of a standard sized header collage

This service includes header creation in a size that is suitable for the upper web collage. A header is designed according to the customer requirements. You can see an example in the red box below.  

Ukázka koláže

Creation of animated flash banners of any size

This service includes the creation of a flash banner (square or rectangular advertisement) according to the customer's individual size and design requirements.

Creation of graphic logos - jpg or gif + vectors

This service includes creation of a textual logo in .gif, .jpg formats and also in vector graphics, which allows resizing with no quality loss. Subsequently you can use the logo for the company's printed material, etc.

An illustration of graphic logos

Creation of a textual logos - jpg or gif + vectors

This service includes creation of a textual logos in .gif, .jpg formats and also in vector graphics, which allows resizing with no quality loss. Subsequently you can use the logo for the company's printed material, etc.

An illustration of textual logos

Creation of an exchange icon

This service includes the creation of an exchange icon in a common format used by shop and web providers for mutual exchange. The icon can also be animated.

Ukázka ikony

Ukázka ikony

Creation of a bookmark icon - Favicon.ico

Favicon is an icon displayed by web browsers on the left side of a www address (see picture below).

V červeném rámečku můžete vidět ikonu Favicon

Have a look at the address bar in your web browser, where you can see www.FastCentrik.com. You can see a small orange icon with ND (NetDirect) symbol on the left side of the address. We can create a similar icon for you as well. Today the favicon usage is a standard and websites with no favicon are considered unprofessional. An individual icon is also convenient as it is displayed not only in the address bar, but also in the bookmarks of their web browsers and in the "favorites" list. Thanks to a unique icon your web will be much more distinguishable by your customers and visitors. The standard favicon size is 32 x 32 pixels.

The service described above includes creation of favicon that corresponds with your logo or offered products. 

Manual registration of a site to internet catalogues

Backlinks are incoming links which lead to your shop from a variety of websites, catalogues,  discussion forums, blogs, etc. Generally, the more you build, the better your customer base. Backlinks have two main effects. First people click on them which mean new visitors on your shop. Secondly, they are very important for the SEO optimalization (Search Engine Optimalization). Link building is obviously quite time consuming. Nevertheless, the good news is that you can use us or any other company to do this for you. Beware, some companies use software robots for the link building. This may result in search engines penalizing your online store and you will not be able to maintain a high position in seach results lists.

Registration of .COM domains (act of registration)

A domain is a web address which you insert into the address bar in order to find and visit a web page (e.g. www.FastCentrik.com). Owning a domain is necessary for shop operation. If you do not own a domain yet, you can register it or you can entrust us with this task.

Today many domains are already registered and it could be impossible to register the domain of your choice as somebody else has already done it before you. Also it is important to settle your domain fees every year. If you do not settle the payments in time, the domain will become available to others. Nonetheless, the domain provider is obliged to send you an e-mail to inform you about an incoming payment term in advance so you don't have to worry about losing your domain without any notice. 

The service we offer includes consultancy on how to verify the actual availability of the domains you have suggested. Once you discover a free domain, you can leave the rest to us. We will register the domain for you. As you will be the owner of that domain, you can use it in the future, even for a different shop if, by any chance, you are not completely satisfied with FastCentrik shopping cart solution. The invoice for a yearly domain operation settlement will be sent to you by the e-mail you provide during the registration. The domain becomes your property immediately after you settle the first payment.